Monthly newsletter section dividers - April 2025 (1250 x 128 px) (8)

 

16.07.26

E45’s "Glow-to-Go" Body Spray - 2K sold last week at Boots!

Hi Sonia,

Hope you’re well!
With summer holidays finally here, packing the perfect suitcase is all about smart, multi-tasking products. When it comes to body care in the heat, no one wants to apply heavy, sticky creams that sweat off the minute you step outside.
Luckily, E45 has the perfect summer travel essential: HydroCell™Glow Body Lotion Serum Spray (£12.99).
Already one of E45's highest selling SKUs in Boots after just a few weeks of launching, we know exactly why customers love this product...
 
This ultra-lightweight, fast-absorbing serum spray is the ultimate holiday moisturiser. It delivers deep, science-backed hydration and an instant, sun-kissed radiance without any of the greasy residue.
Here is why it’s a must-have for your summer holiday beauty bag:
Zero Sticky Feeling in the Heat (Absorbs in 30 Seconds!)
Nothing is worse than trying to apply a thick body lotion in a humid climate. This innovative serum spray is ultra-lightweight and sinks into the skin in just 30 seconds. It offers a refreshing, non-greasy feel, meaning you can spray, go, and get dressed immediately for your sunset dinner.
Deep, After-Sun Hydration (Hydrates 10 Layers Deep)
After a day of sun, sea, and sand, your skin needs serious moisture recovery. Powered by science-backed HydroCell™ technology, this formula works at a cellular level to stimulate your skin’s own natural hyaluronic acid production. It activates hydration from within, delivering 3× more hydration than hyaluronic acid alone and penetrating up to 10 layers deep within the skin’s surface layers to soothe and replenish parched, post-sun skin.
The Instant Holiday Glow (With Vitamin C & Niacinamide)
Enriched with skin-loving Vitamin C and Niacinamide, this brightening spray targets dullness and supports a more even skin tone. It’s the perfect way to enhance your holiday glow, leaving your skin looking bright, luminous, and healthy.
Gentle on Sun-Kissed, Sensitive Skin
Sun exposure can leave skin feeling a little extra sensitive. Like all E45 products, this dermatologist-tested formula is gentle enough for sensitive skin and features a natural-origin scent, so you can care for your sun-kissed skin without any worry.
HydroCell™ Glow is the only body moisturiser you need to pack this summer - if you’d like to try a sample do let me know! Would also love to know if this is relevant for any upcoming features on summer body care or holiday beauty roundups?
Best,
Sarah
SARAH HUTCHENCE ​​​​
   
JUNIOR ACCOUNT EXECUTIVE
HALPERN,
THE CHARLOTTE BUILDING
17 GRESSE STREET,
W1T 1QL

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